SkaiBlu analyzes how your company can increase its digital brand equity. The aim is to optimize your e-marketing mix with a focus on relationship & direct marketing involving web site user personalization features, site design upgrades, compelling web site content, email campaigns, search marketing initiatives, and social media activities.
We also help develop a cost effective e-marketing budget for placement with interactive agencies and/or direct advertising with selected online/offline partners and 3rd party web sites. Competitive analyses and a suite of marketing of before/after metrics are used to deepen your understanding and secure sustained success over the long term.